A Minimalist’s Approach to SEO: The Only 3 Things You Should do Every Week To Get Traffic

There are over 200 factors in Google's algorithm. Wouldn't it be great if you could rank higher on Google without learning each of those factors? Today I'm going to break down a minimalist approach to SEO. The only three things you should do every week to get traffic.



If you're overwhelmed and don't have lots of time to invest, it's important to know where to focus your efforts. Sure, it would be great to do everything, but that's not always realistic. And instead of doing everything that you read online about SEO, let's see the activities that will produce the most impact on your business.

So number one, optimizing existing content. Now optimizing existing content is all about finding new keywords, sitting on page two and three and optimizing for them. What you also want to end up doing is going to Google Search Console, and then looking to see which pages are getting the most impressions, but the least amount of clicks. And within there, you want to click on those pages and look to see which keywords are getting a lot of impressions that are on page two or bottom of page one that you may not be talking about too much within your content. And then what you want to do is update the content to include those keywords. You may also want to include those keywords within your title tag and your meta description.

The next thing when it comes to updating content is deleting your underperforming content. See, just because you write content and you generate a lot of links to it, it doesn't mean that it's a good piece of content. It doesn't mean that it's going to rank. It doesn't mean that it's going to get social shares. Just some content, even though people link to it, they just don't care to read about it. And that's the harsh reality of content marketing.

The next thing when it comes to updating content is consolidating content.

When we're also talking about updating content, I also want to discuss refreshing content that brings traffic to your website. There's a lot of content that is already doing well and is generating traffic on your site. But what you'll find is when you log to Google Search Console, some of these articles will drop in traffic over time, or they'll continually rise. Also, if your article's continually doing well, what are the cures that are driving you this increase in traffic? What could you do to even make it more related to those cures and better so that way you can get even more traffic?

Now, the next tactic that I want you to focus on is doing competitive analysis to guide your content efforts. Here's what I mean by this, right? So we already discussed updating content. Now, when we're talking about competitive analysis.

So what I want you to do is head over to Ubersuggest, and I want you to type in your domain. Now, when you type in your domain, you'll get a report of your top pages, your traffic, the keywords you're ranking for, but you'll also see in the left hand navigation, an option to look at competing domains. So you want to end up looking at all the other sites that are similar to you. And what this Ubersuggest report does is it shows you all the similar keywords that you rank for, that other people also rank for. And it also shows you the keyword gaps.

This report breaks down their most popular pages from top to bottom. It shows you who's linking to them and it shows you those keywords that each of those top pages are ranking for. This will also give you new content ideas in case you don't cover any of the topics that they're generating a lot of traffic for that you're not generating any traffic for. And this will give you ideas of what type of content to create.

Now let's talk about creating new content. Content clusters around keywords that your website has the potential to rank for. That's what I mean. So if you go back to Ubersuggest, you type in a keyword, let's say I go after SEO. In Ubersuggest in the keyword ideas report, there's actually an option where you can actually put in your domain name and it'll adjust the keywords that you have the ability to rank for.

So once you put in your domain name, Ubersuggest will then filter the results. So you want keywords you can rank for that are going to be much easier and those are the ones that you should start creating content around and create content clusters.

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    24 Responses to A Minimalist’s Approach to SEO: The Only 3 Things You Should do Every Week To Get Traffic

    1. Kishore S M December 23, 2021 at 3:01 pm #

      Neil patel I’m your first view….

    2. Siddhi_Siri Vlogs December 23, 2021 at 3:01 pm #

      I’m the first one to view

    3. MEMEVAM December 23, 2021 at 3:02 pm #

      I would love to drive traffic to my blog

    4. Wafaa Atmani December 23, 2021 at 3:02 pm #

      Can you translate the videos for us into Arabic?

    5. Wafaa Atmani December 23, 2021 at 3:03 pm #

      I follow you from Morocco

    6. Cummings Family December 23, 2021 at 3:06 pm #

      You find out what articles need consolidated in GSC by checking indexation and canonical data.

    7. Debranjan Hazra December 23, 2021 at 3:16 pm #

      Sir, tell me what is the best source to learn besic to advanced advertising for free???? If there are no free source then tell me best paid source

      • Christopher Prouty December 23, 2021 at 8:26 pm #

        With respect, it would be wise to consider saving up to pay for a course that teaches you solid strategies, instead of trying to piece together free information that will never be complete. What a full program, your return on investment will be huge…but with free training, you’ll never get enough information to have the success you deserve. I hope this helps and wish you the best.

    8. Utsav Meena December 23, 2021 at 3:25 pm #

      Hey , loved the video ! I just want to know what if I’m using personal email instead of professional email for backlink outreach ..? Will this affect the success rate ..?

      • rakeysh kk December 23, 2021 at 4:02 pm #

        If you are building commenting backlinks then use random email in my opinion otherwise your main email id might be flag as spam

      • Utsav Meena December 23, 2021 at 4:11 pm #

        @rakeysh kk & if I’m not building comment backlinks then ?

    9. Uwe Bender December 23, 2021 at 3:33 pm #

      The general market for some weeks has been going up and down and even the crypto market is not left out, but the good thing is that every market gives us a certain leverage to benefits from. For me, i’m taking full advantage to continue bitcoin day trading so as to grow a very strong portfolio ahead of the major bull market after this short correction. Pro trader peter Ratchford deserves all praises from me due to his unfailing efforts, signals and guidance towards his traders…

      • John Laura December 23, 2021 at 3:37 pm #

        Peter is a trader with a different approach entirely, I can’t figure out how he does it, his strategies work the magic

      • Brenda Karla December 23, 2021 at 3:38 pm #

        You are actually the fourth person that have spoke great about this strategy, I think I will try it out.

      • Brainy Glory December 23, 2021 at 3:40 pm #

        @Tommy William Thanks for dropping this information, I just sent him a detailed message

      • Jeremy Vercher December 23, 2021 at 3:46 pm #

        I was motivated to trade more with Peter Ratchford after my first profit with him, I can surely trust my investment plans with Mr. Peter now.

      • Shadid Yoonus December 23, 2021 at 3:48 pm #

        even in a challenging situation Peter keeps a positive attitude we appreciate his reliability.

    10. Kiran bhai December 23, 2021 at 4:41 pm #

      Nice suggestion neil

    11. Bima Marzuki December 23, 2021 at 4:44 pm #

      Thank you for sharing this Neil. Btw what’s your opinion about interlink content? Does it makes significant impact?

    12. Prateek December 23, 2021 at 5:12 pm #

      One can make a video post it on Facebook and boost the views through look alike fb ads then run retargeting ads to people who watched more than 50% of your video.Can we also do the same on YouTube?

    13. SUBHAS DAS December 23, 2021 at 6:06 pm #

      I have confusion about the best SEO plugin!!!

    14. Christopher Prouty December 23, 2021 at 8:24 pm #

      Great video! Thanks for always simplifying things to the essential core!

    15. Marketing Harry December 23, 2021 at 9:23 pm #

      Three simple things can change and improve your SEO!

    16. G Fish December 23, 2021 at 9:52 pm #

      Awesome video

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