Advanced Growth Tactics – Steal The Top-Performing Tech Companies’ Best-Kept Secrets

Today's the last lesson of Growth Hacking Unlocked. And I'm going to be covering Advanced Growth Tactics. It's never too late to start. Whether you're trying to start a business, or do marketing or grow faster, it really is never too late. And in this lesson as I mentioned in the previous lessons where I covered psychology, technology, today is all about marketing.

Download the Assets mentioned in this course:

And I wanted to go over a few case studies with you and give you some worksheets. That way that you can implement everything that you've learned.

The first case study I want to talk about is Procter & Gamble. If you aren't familiar with Proctor & Gamble, you're familiar with a lot of their brands, such as Tide. They own over 22 brands with over a billion plus dollars in annual sales and another 19 brands that generate about 500 million or more in annual sales. How long has Tide been a top brand? Well seventy five plus years. Just think about that, seventy five plus years.

What they ended up learning is you need to stay focused on your marketing priorities. You don't want to get distracted by every new shiny object, whatever's working for you focus more and more on that and double down. They use the same framework, the same formulas, to build all their brands.

In essence what works for one can work for others and if it does just keep replicating especially if they're in similar industries. You probably have marketing that has worked for you in the past that you've abandoned. I want you to go back and redeploy those tactics. And if you do that, you should see more growth.

Another case study I want to talk about is Nike. Nike you have, they have that famous slogan, Just Do It. And the Just Do It campaign allowed Nike to increase its share of North America domestic sport-shoe business from 18% to 43%. From 877 million to 9.2 billion in worldwide sales.

Another case study I want to break down is Facebook. Facebook, with their growth team, they helped them reach a billion users. That's massive for a social site. And they focused on acquisition, activation, engagement and viralality. And they realized that if you get any individual in, seven friends, in 10 days they're going to keep using Facebook. And that was their single focus at Facebook.

And growth was the only thing they spoke about at Facebook for three years, every meeting, all the time and the rest is history. Facebook is a massive company. They own WhatsApp, they own Instagram.

Just implement one step at a time by working with this course, the workbooks, the assets that I have given to you over time. And if you implement them, such as shooting a video like I talked about in the previous lesson, or, you know doing some guest posting, or blogging, or podcasting, just the possibilities are endless.

You don't have to have a ton of money to succeed. If you do have a budget, you can hire a team of writers to scale up your content production that are freelancers, or you can write yourself, or you can end up getting interns to help you, or you can even work with the ad agency like mine, Neil Patel Digital or also known as NP Digital for short.

One thing that you'll find which can lead to massive growth is your brand, and it matters more than ever, brand queries affect rankings. Everyone talks about how you need links to boost rankings but very few people talk about brand queries.

And the more people that search for your brand such as Nike, or BMW, or Proctor & Gamble, the higher rankings tend to be over time.

Another one I have for you is on tools and scripts. You can download this at and then go to Growth Hacking Unlocked again and same with case studies, market data, fields reports, you can find it at the same place.

In essence, in summary, if you really want to do well in this course make sure you listen to the lessons again anytime you get stuck and just make sure you follow the lessons, the worksheets the handouts.

You don't have to spend more than an hour a week, just going through some of this stuff can really get your team going. I want to congratulate you, I'm really proud of you for finishing this course. You have learned a very valuable skill set.

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    24 Responses to Advanced Growth Tactics – Steal The Top-Performing Tech Companies’ Best-Kept Secrets

    1. ANKIT GAHLAWAT May 20, 2021 at 5:23 am #

      Hello Neil
      I think Module 2 – Lesson 2 is missed.

      • Neil Patel May 20, 2021 at 2:45 pm #

        I just titled it incorrectly but this is correct 🙂

    2. Radharaman Chakraborty May 22, 2021 at 2:04 pm #

      Is Neil Patel legit?????

    3. Radharaman Chakraborty May 22, 2021 at 2:05 pm #

      Is Neil Patel legit?????

      • Bryant Johnson May 22, 2021 at 3:52 pm #

        Of course he is.

    4. Radharaman Chakraborty May 22, 2021 at 2:05 pm #

      Is Neil Patel legit????
      I’m not sure of this guy

    5. Vinod Trivedi May 22, 2021 at 2:10 pm #

      Sir, is it possible to rank without backlinks?

    6. Aftab Khan May 22, 2021 at 2:10 pm #

      what is your blog name

    7. Ben Leonard May 22, 2021 at 2:44 pm #

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    8. Yash Wadajkar May 22, 2021 at 3:56 pm #

      Understanding your competitors tactics is very important, as we digital marketer steel profitable keywords of our competitors to rank higher.

      I enjoyed the module from beginning to end. It was goldmine of amazing business strategies.❤️

    9. ClickEnt May 22, 2021 at 7:53 pm #

      Hi Neil,
      What are your thoughts on White Label and other link building sites and services present online? Can we outsource and hire their guest post-based link-building services? As they offer different packages. Or this also violate Google’s paid link policy? Many companies outsource their link building to companies like these. What do you think about it?

    10. Lisa Terracina Rosenberg May 22, 2021 at 8:52 pm #

      Thank you for these valuable lessons. Still need to go back to look at the other one.

    11. Mohsin Sheikh May 23, 2021 at 6:35 am #

      You are the only one who provides something new…

    12. ItsLukeT May 23, 2021 at 12:48 pm #

      Hi Neil, hope you are well! Loving these videos, thank you again for all of your had work and dedication. I’m a 28 year old Digital Marketer myself with 5+ years exp. I’ve just started making videos too, and can really now appreciate the effort involved haha 🙂

    13. MANAV PAHWA May 23, 2021 at 12:55 pm #

      Hey Neil!
      Do backlink helps to rank in featured snippet?
      I am ranking for some keyword in top 10. Will backlink help me to get in featured snippet

    14. Digitally Solved May 23, 2021 at 5:03 pm #

      very very good and easy to understand video. Kudos

    15. Asif Ikbal Sekh May 23, 2021 at 5:12 pm #

      Please Sir Request you gift me a laptop to use for work

    16. Fucon Multi Knowledge May 23, 2021 at 6:23 pm #

      Thanks bro, love from india ❤️

    17. Coolfaiz001 May 23, 2021 at 6:35 pm #

      If you’re a marketer, it’s never a waste of time to watch a Neil Patel video!

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