The Painful Truth About SEO

SEO used to be simple, you write an article on a topic and over time you get rankings, you get some traffic. Even if you're not on page one, it wasn't that competitive, and you get results. But now with over a billion blogs on the internet, SEO has become super competitive. Just think about that. That's roughly one blog for every seven people. And the way you get traffic, and the method you use to get those rankings has changed. Today I'm going to break down the painful truth about SEO, and how you can succeed in today's market.



So how do you get traffic in today's world? Well, it really is all about the long tail. And I want to show you the Neil Patel blog, so you can see, for example. How to read your website source code, and why it's important. The keyword here, I'm going after not just website source code, I'm going after reading your website source code.

So let's type in, how to read website source code. And as you can see here, if you look at the searches, not a ton of searches it'll load soon enough and you'll be able to see. But it's something better than nothing, 10. And then when you look at a term like source code, website source code, you got 480 searches. And if you go after, website code maybe there'll be a little bit better. You have 8,000 searches.

And the list goes on and on, and if you keep scrolling on the Neil Patel blog, you'll see this the eight most important conversion rate metrics you should be tracking. 25 marketing books, you should be reading this. One's a little bit more generic marketing books. You know how to leverage testimonials in paid campaigns. And I'm just showing you how to use testimonials not just in general, but in your paid advertising campaigns. And Google ad-words certified, right or certification, Instagram story highlights on a brand account.

I'm getting very specific with my content. And let's take this one as an example of Instagram story highlights. So here I'm on Ubersuggest, you can just go to Neil Patel. I'll actually go And let's type in the keyword, Instagram story the highlights, Instagram story highlights. And I'm searching in English United States, 3,600 searches per month.

And what I want you to do is start looking for longer tail keywords. So for example, if I have something on, let's dive a little bit deeper Photoshop, right As you can see here, this article is on Photoshop classes.

And let's go back to Ubersuggest, and let's type in photo shop classes Instead of just optimizing for head terms, IEX Photoshop classes. I want you to look for a long tail terms, Photoshop classes online, Photoshop classes near me, Photoshop classes online for free, Photoshop classes for beginners. And there's other related, you know terms as well.

But as you can see here, I'm going for long tail terms. So what I want you to do as an Ubersuggest is typing keywords that you may be going after. If I type in Photoshop, because a lot of micro marketers needed deal with design tools and editing images for blog posts or social media. You can see that is Photoshop free Photoshop online, download Photoshop, Photoshop remove background, Photoshop elements.

I would start writing articles on all these detailed terms like, how to resize images in Photoshop, how to remove your background using Photoshop. By doing this you'll generate more traffic, by optimizing for all the long tail terms. And it may not be something that is appealing and is what you want to do.

But that's how you succeed in the world of SEO today, in which you need a right a lot of traffic, or content around these long tail terms. If you want tons and tons of traffic. And by doing it I'll show you what ends up happening to your traffic.

If you look here this is the, Google analytics. I'm going to end up showing you real time stats, let's click on real time. Hopefully it loads soon, got a lot of data.

Let's go to global, and let's go to real time. You can see here 1,962 people on my website, right then right now. All because I'm writing all this long tail content.

That's how you win in the game of SEO in today's world.

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    25 Responses to The Painful Truth About SEO

    1. PETE April 15, 2021 at 2:42 pm #

      Yesss, truly is painful…

      • Neil Patel April 15, 2021 at 5:22 pm #

        I here you, Pete!

    2. tsering sherpa April 15, 2021 at 2:42 pm #

      Thank you Neil Pate. I am grateful to you for providing so much important contents. love from Nepal.

      • Neil Patel April 15, 2021 at 5:22 pm #

        My pleasure!

    3. Team Trayinstore April 15, 2021 at 2:47 pm #

      Very informative

      • Neil Patel April 15, 2021 at 5:23 pm #

        Glad you think so!

    4. Mohsin Sheikh April 15, 2021 at 2:55 pm #

      SEO video After a long time. Thanku very much.

      • Neil Patel April 15, 2021 at 5:28 pm #

        Most welcome!

    5. SHASHANK MUKHERJEE April 15, 2021 at 3:25 pm #

      Hey Niel,
      I wanted to ask that should we write something about which may not know much. Eg. A person belonging to S&T background write about art & culture or vice versa.

      • Neil Patel April 15, 2021 at 5:30 pm #

        As long as your content is linking to relevant research and studies, so that gives your writing credibility 🙂

    6. mind full and rich April 15, 2021 at 4:07 pm #

      Thank you.. this was needed

      • Neil Patel April 15, 2021 at 5:29 pm #

        Perfect 🙂

    7. PrK Zoomin April 15, 2021 at 4:14 pm #

      Number one Quote, Nothing is permanent in this world, not even your troubles.

      • Neil Patel April 15, 2021 at 5:30 pm #

        Very true!

      • Dorothy McQueen April 15, 2021 at 9:06 pm #

        @Neil Patel This has something to do with the satellites and frequent searches related to developers and engineers. It is also different to connect people with satellite codes, words, combinations from different parts of the globe including the elements used to enable satellites engines to operate!

    8. FAIG ALGA April 15, 2021 at 5:50 pm #

      Thank you for the informative content I learnt a lot from you

    9. Smail Jary April 15, 2021 at 6:01 pm #

      Thank you Neil this is helpful

    10. 跑动英伦 April 15, 2021 at 6:15 pm #

      Thank you. Cukrun from London.

    11. Faisal Online April 15, 2021 at 6:36 pm #

      Thank you, Neil it is an essential key for success, really pro content thanks once again for sharing with us

    12. Channel2way News April 15, 2021 at 6:57 pm #

      We have to learn the basics of SEO, so please advice us

    13. Can Arici April 15, 2021 at 7:34 pm #

      How are you able to see the monthly searches and cpc costs?

    14. Lets Be Techy April 15, 2021 at 7:40 pm #

      How to get More Clicks in Google SERP? Please make a Tutorial on CTR Optimization! Thanks!

    15. first video April 15, 2021 at 8:50 pm #

      Neil, actually, when you write on longtail kws, you rank fast due to your website authority. If we write on longtail kws, we still have to face much difficulties and, if we go to the very long laser target keyword (say, 10 searches per month), it ranks within a month but then no handsome amount of traffic.
      do you agree? if yes, what is the solution then?

    16. Susan R. Kiley - Content and Business Strategy April 15, 2021 at 9:03 pm #

      Every video you drop Neil is pure golden nuggets! Thank you so much. One day I hope to inspire as many people as you do each day with my channel.

    17. Digital Marketing News April 15, 2021 at 10:01 pm #

      SEO ain’t so painful with you around Neil <3

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