The Role of Creativity in Digital Marketing

And that's why in marketing, I think one of the best skillsets is creativity.

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When you look at the organic reach, it's harder and harder, but, here's the thing, there's new platforms that always come around and make it easier to get rich, for example, I was on Clubhouse, literally right before we ended up doing this podcast interview, okay?

And I started with a hundred and something followers, I joined a room talk for literally 30 seconds and now I have 400 and something followers. Now, is it going to be that easy to gain followers on Clubhouse, if they maintain their popularity and their growth rate within a year or two? Of course not, right? Is it easy to gain popularity on LinkedIn right now? Yes. Why, less than 3%, or roughly around 3% of the people on LinkedIn only post content, which means majority of the people don't post content., they want more people to post content.

Now, if LinkedIn had 30% of their people posting content, do you think you would gain as much followers and reach when you post your content? Of course not and why? Because there's competition, they're already getting what they're looking for.

So these platforms will encourage you really early on and give you what you want, but the moment they start doing well enough where they don't need it as much, then they turn the little knobs and throttle it, so then that way they start making more money, but it doesn't mean you can't grow in marketing, you just got to get creative and that's why in marketing, I think one of the best skillsets is creativity.

Yeah, sure, you can read and learn, but if you can't think outside the box, especially when everyone else is doing the same thing, you're not going to do well. There's so many people with more money, more employees, more resources, you got to really think outside of the box to win.

So and what's funny is, it's like I know real estate agents who have done well purely because of LinkedIn. One of my buddies Todd, who's in the mortgage industry has gotten quite a few customers from LinkedIn as well. Who'd ever thought though, right? You can end up getting business from these sites and these platforms, if you participate.

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    12 Responses to The Role of Creativity in Digital Marketing

    1. Indian Digital Nomad July 17, 2021 at 2:04 pm #

      Yeah Right, could you please watch How I’m doing..

    2. Simohmed Abaali July 17, 2021 at 2:05 pm #

      Thank you for what you sharing

    3. Vinod Trivedi July 17, 2021 at 2:22 pm #

      Hey Neil, according to you which monetization strategy is the best for new blogger?

    4. Vinod Trivedi July 17, 2021 at 2:25 pm #

      Do, you think that blogging and other methods to make money online has any future? Because if it doesn’t have than it’s not worth to start this.

    5. BR Thumma July 17, 2021 at 2:26 pm #

      Hi Neil,

    6. Vinod Trivedi July 17, 2021 at 2:26 pm #

      Why don’t you create a tool or software or any saas product. You have the contacts you can raise the capital then why don’t you start this.
      Maybe be you could be a future billionare.

    7. Vinod Trivedi July 17, 2021 at 2:28 pm #

      I am scared to start a blog so, please neil can you help me to clear the doubts of blogging it’s future and it’s monetization.

    8. Vinod Trivedi July 17, 2021 at 2:31 pm #

      I’ve seen a case study where companies make millions of dollars by digital marketing. So, how to achieve this.

    9. Gokulkrishna Thavarayil July 17, 2021 at 2:38 pm #

      This is so insightful Neil! ❤️

    10. Dhruv Telidevara July 17, 2021 at 2:39 pm #

      Hey Neil, if I’d start my own digital marketing agency, a one man company to start with, how would i go about getting clients? should i cold email local business if they need my services? what should i do?

    11. adslogics Academy July 17, 2021 at 2:58 pm #

      Sir, thank you very much. I watch every video of yours regularly. I have some issues I want to know about. I have a brand duplicate copy product that I want to advertise through the Facebook platform. While Facebook’s policy is that we cannot advertise any brand. We will need a license from the original brand to advertise. Sir, guide me on how I can advertise the brand’s replica product through Facebook. I have spoken to my Facebook team and they have told me that you can advertise through Commerce Manager and Facebook Shop. Is that right?

    12. Guru Thilak July 17, 2021 at 4:04 pm #

      Great insights Neil..

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