Has Blogging Changed Too Drastically in 2020? (The Explanation Behind Your Weak Results)

A lot of people think blogging has changed over the last year since they're not getting good results from their blogging efforts anymore. The truth is, the underlying rules of success when it comes to blogging are still the same. But the competitive game has changed a lot over the past years. In this video, I'm going to break down some of the things that you need to do in order to be able to compete in 2020 and stop getting the lousy results that you're getting with your blog. Today, I'm going to cover has blogging changed too drastically in 2020?

Ubersuggest –

How to Write a Blog Post From Start to Finish :

8 Steps to Making Your Blog Successful :

Just think of it this way, there are over 1.5 billion websites on the web, and 380 websites are created every single minute. There are roughly a billion blogs on the Internet. That's roughly one blog for every seven people.

Now, some websites have blogs, some of them don't, that's why you see the discrepancy in that number. But you're probably wondering, hey, with all these websites coming aboard, with WordPress powering more than 30% of the Internet, how do I compete? And is it even possible to rank anymore in your market? In short, it's still possible.

Here are some sure-fire tactics that can help you rank in whatever market that you're trying to compete in.

First, you want to make sure that your blog is correctly optimized.

It's important to make sure that your blog is going after relevant keywords and the ones that aren't too competitive, especially at the beginning. So if you're not including the keywords in your content, chances are, you're not going to rank more because Google doesn't know that you're going after that keyword. And as I mentioned, you don't want to go after keywords that are too competitive.

So using Ubersuggest, type in whatever keyword that you're looking to go after, look at the SEO difficulty score. When you're starting off, you want to go after keywords that have a difficulty score of 40 or under. You're much more likely to get rankings if you go after keywords that are 40 and under versus going after the ones that are much more competitive. You also want to optimize your site for mobile and voice search. So if you want to do well with mobile and voice, make sure you're using structured markup, right.

You also want to opt-in for the long tail keyword approach when you're starting off. If you're just starting off at the beginning, you want a lot of traffic, remember, on voice and even on mobile, people are searching for long-tail phrases.

You will also want to use analytics to determine a customer journey and performance.

You need to look at your Google Analytics, set up conversion tracking, and figure out what channels, what sources are causing the most conversions, what pages are causing the most conversion.

That way, you know what to do more of and what not to do more of, because a lot of times, you get a lot of traffic to pages that are like, wow, look at all this traffic, but it's not driving any sales. And you're like, it's the right keywords, I'm just not driving any sales.

Well, a lot of that, which is the next approach, you can't be afraid to monetize your content.

So with a blog, you're getting some traffic, if you're not telling people about your products or services within your blog content, don't ever expect to generate any sales. But if you do, you're much more likely to.

Last but not least, you need to focus on an omnichannel approach. Focusing on several different channels is going to actually provide you better SEO results.

Yes, SEO is Google, but think of it this way, from everything that we've seen, when you get more social shares, you're getting more traffic back to your site, that means more people are seeing your content, they may link back to it, they may leave a comment, they may subscribe by email, they may come back a year later and then buy from you or link back to you. And all those user signals will continually help with your ranking.

The reason the omnichannel approach is super important, Eric Schmidt once talked about how brands are the solution to figuring out what sites should rank on Google. When you take an omnichannel approach, someone's more likely to see you.

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    36 Responses to Has Blogging Changed Too Drastically in 2020? (The Explanation Behind Your Weak Results)

    1. ideaPack lk February 20, 2020 at 12:20 pm #

      Dont add description we can read it

      • Neil Patel February 20, 2020 at 10:20 pm #

        I don’t mind adding it, the video has much more valuable information in it 🙂

    2. شبكة الروميساء التعليمية February 20, 2020 at 3:00 pm #

      We are waiting

      • Zefried Ali February 20, 2020 at 3:02 pm #

        In sah allah

      • Neil Patel February 20, 2020 at 10:22 pm #

        For what?

    3. Matt Rinkerman February 20, 2020 at 3:07 pm #

      OK 40 and less I understand biy what about traffic #

      • Neil Patel February 20, 2020 at 10:23 pm #

        What about traffic, friend?

    4. Sir Chogyal February 20, 2020 at 3:10 pm #

      I love that rule 7

      • Neil Patel February 20, 2020 at 10:23 pm #

        Same 🙂

    5. Trap Town HTC February 20, 2020 at 3:17 pm #

      Good! Keep it up! Would you like to be YouTube friends? 🙂

      • Neil Patel February 20, 2020 at 10:24 pm #

        Thank you 🙂

    6. Jyotish February 20, 2020 at 3:25 pm #

      Are there ways to affliate mobile apps and games?

      • Neil Patel February 20, 2020 at 10:25 pm #

        Like run affiliate on mobile app and games or do affiliate for apps and games?

    7. masood farid February 20, 2020 at 3:29 pm #

      Plz make ubersuggest free again

    8. Passive Income Tom February 20, 2020 at 3:31 pm #

      What do you think someone should start off with? An affiliate site or a blog?

      • Neil Patel February 20, 2020 at 10:24 pm #

        Blog 🙂

    9. Ungraduate Tech February 20, 2020 at 3:33 pm #

      Hindi Mai bhi banalo yaar

      • Sciencenews18 February 20, 2020 at 5:57 pm #

        He don’t know Hindi dear…..

      • Neil Patel February 20, 2020 at 10:25 pm #

        I don’t speak Hindi, but hello 🙂

    10. Harish Nemade February 20, 2020 at 3:44 pm #

      Neil Sir, How Frequent should I submit sitemap to GSC? After publishing blogs? Or Making changes in Them?
      Exactly, how frequent?

      • Neil Patel February 20, 2020 at 10:26 pm #

        Right away 🙂

    11. Vinod Trivedi February 20, 2020 at 4:19 pm #

      0.6% bloggers make millions of dollars so, what are the steps that they are taking to reach this level.

      How to monetize blog how to make digital products .

      • Neil Patel February 20, 2020 at 10:27 pm #

        Create a killer blog and offer great information/entertainment to your audience

    12. SK Logic February 20, 2020 at 4:55 pm #

      Please help me to build a great website..and what changes I should do

      • Neil Patel February 20, 2020 at 10:27 pm #

        Optimize it for SEO

    13. vipul singh February 20, 2020 at 5:02 pm #

      Ubersuggest It’s paid now

      • Neil Patel February 20, 2020 at 10:27 pm #

        Yes it is, partially! Still mostly free

    14. Od. Luis Marcano February 20, 2020 at 5:18 pm #

      Hi Neil

      I’m a Dentist, and I’ve doing SEO on my website for a couple of years

      So I’d love you gave us your insights for the health field (Physicians, Dentists, Psychologits, you get what mean)

      Best wishes from Caracas, Venezuela

    15. Cartoon Army February 20, 2020 at 6:11 pm #

      neil patel you should put ads on your YouTube vidoes to cover your expenses

      • Neil Patel February 20, 2020 at 10:30 pm #

        I don’t like using ads, friend. Never have.

    16. Muhammad Qasid February 20, 2020 at 6:18 pm #

      Why you change own site on paid tools

    17. Lil Manibo February 20, 2020 at 9:49 pm #

      Hi Sir, is there a difference in optimizing when you’re publishing blog posts in Magento instead in WordPress? Thanks

      • Neil Patel February 20, 2020 at 10:34 pm #

        No 🙂

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