The best digital marketing strategy you've never tried. I've tried a lot of marketing tactics over the year, and I've tried them on all sorts of businesses in different industries. Some tactics just work really, really well, no matter what industry you're in. Other tactics just don't work as well. And some tactics work specifically […]
Seven underrated marketing lessons. I've been doing marketing for over 20 years and I've learned a lot of lessons in that time. Some of the lessons are obvious and others are not so much. What's funny is the lessons that most people don't think are important, in other words, the underrated ones, are usually the […]
How to drive more sales from Instagram. Did you know that Instagram has over a billion users according to Statista? Now just think about how many sales you are generating from Instagram. I bet you're generating a tiny amount of sales from Instagram, if not realistically, zero sales. So how do you change that? Well, […]
Seven nifty marketing tactics to deploy now. You heard of all the standard marketing tactics like SEO and paid ads, or even using email marketing. But everyone's already doing that. And if you're not, you should make sure you do it. Check out my ad agency NP digital where we help with those tactics plus […]
What Jimmy Fallon and James Corden, taught me about marketing. Have you ever watched James Corden' late night show, or Jimmy Fallon's? Well, they both have something in common. Can you guess what it is? Well, leave a comment below, letting me know what you think it is. And just think about it for a […]
Hey there, welcome to this special keynote conversation at NP Digital's Virtual Summit 2022. You know, according to a Forrester Survey earlier this year, brands are funneling more dollars into performance channels in pursuit of maximum return in advertising spend. In fact, more than 60% of B2C marketing decision makers plan to increase their paid […]
Why I speak at conferences for free now, when I used to charge over $50,000. I used to charge $50,000 for an hour speech within the United States, literally only a one-hour speech. Plus I'd make them pay for travel, like flights and hotels. Internationally I charge $100,000 for an hour speech. RESOURCES & LINKS: […]
My biggest marketing win. If you had to guess, what do you think my biggest marketing win was? Leave a comment with what you think it is. I'll give you a hint. It involved SCL Social Media, Email Marketing, and even releasing a tool for free on my website. RESOURCES & LINKS: ____________________________________________ Ubersuggest: ____________________________________________ […]
How to create the perfect tweetstorm? Have you ever heard of tweetstorms before? With Twitter, your tweets are supposed to be short and to the point. With tweetstorms, you're replying to your own tweets and creating a string of tweets to encompass one overarching thought. Here's the example. I created a storm on tools you […]
Seven marketing lessons learned from billion-dollar companies that you've never heard of. You've heard of TikTok. TikTok's one of the biggest companies in the world. It's owned by ByteDance, which does over $58 billion in revenue. You've heard of Facebook, Google, Apple, even Amazon, they're all multibillion-dollar companies, and some of them are even worth […]
