Is SEO Really Working For You?

You spent all this time doing SEO, but how do you know if it's really working out? Today I'm going to break down if SEO is working for you.

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Ubersuggest:
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Now, it's obvious you're already starting to rank high on page one, you're getting more traffic and you're getting more sales, but there's this weird honeymoon period when you're doing SEO, the first two, three months, sometimes even six months, you're not getting the results you want, and you're putting all this time, effort and money into SEO, and the question is, "Should you continually be spending that money? Is it really worth it?" And there's a specific way you can see if SEO is working for you.

So first off, I want you to head to Ubersuggest neilpatel.com/ubersuggest, you can type in your domain name, like I'm typing in neilpatel here, and you'll see Ubersuggest load.

Now, if you have a brand new site, you may not see a graph like this. If you do see a graph, your ideal goal is for it to be going up and to the right. That's the first leading indicator that SEO is working for you. If it's flat, doesn't mean all hope is lost. If it's going down, again doesn't mean all hope is lost. There's ways to reverse that, but more so you want to figure out if SEO is working for you and the he easiest way is to first see if the graph is going up and to the right.

The second thing that you can end up doing to see if SEO is working for you is I want you to click on the dashboard link on the left side of Ubersuggest. If it requests you to log in, make sure you go and log in, and I want you to click on new project or create a project. You put it in a URL. So I'm going to end up putting in one of my company websites, Np Digital, and then click next, type in the cities that you're going after. For me, I'm going after United States, and click next.

The next thing you're going to want to do is put in your keywords. So, as you can see here, it'll give you a list of recommended keywords. If you're a brand new website, you may not have that. So, I'm going to type in keywords like SEO, that I may be targeting. I'm going to type in keywords like marketing, SEO company, and then the next thing I'm going to do on the next page is going to say track my competitors. Some of these may be your competitors, some of them may not. It's pulling based on common keywords.

Now this project is brand new, so let me go over to the Neil Patel project. All you have to do is on your dashboard, click see more, under tracked keywords, and you can see your rankings over time. You may see a gray box like this, if you're doing just, if you just started, because you won't have too many results when it comes to rank tracking.

If you have been doing it for awhile you can change your date range, like I do last month, and you can see Marketplace Facebook, and the keyword I may be tracking is LinkedIn, and you can see if it's going up or down over time. That'll give you a good idea if SEO is working for you. And you can continually add keywords, like I can add the keyword, SEO company.

I can add another keyword like SEO, and then I just click start tracking my rankings, and it'll take a bit, because Ubersuggest says has to crawl, but as Ubersuggest crawls, you'll end up being able to quickly see, all right, what am I rankings? And as you can see is pretty quickly here, right? SEO, that's my rankings for it. SEO company.

Even though your traffic's not going up, if your rankings are going up, that's a good leading indicator that SEO is working for you. So that's how I judge if SEO is working. Once you're getting the traffic, then I look at conversion rates, but for now I recommend creating a project in Ubersuggest, tracking the main keywords that you're going after, so that way you can see leading indicators of SEO is working for you.

Keep in mind, if you're not raking in the top hundred, you'll just see a little dash, a little line like that.

If you're ranking in the top hundred, you'll see a number, and the more greens you see over time, the better off, and I recommend you daily rank tracking because, as I mentioned, Google does on average over eight algorithm changes per day, even though most of them are small. It'll give you a better understanding of what is happening.

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    21 Responses to Is SEO Really Working For You?

    1. Sarah Kamran March 6, 2021 at 3:01 pm #

      Hey Neil!

    2. Vinod Trivedi March 6, 2021 at 3:04 pm #

      Is high authority links and authority content enough to fulfill Google E A T guidelines? How to establish myself as an expert on online space?

    3. Vinod Trivedi March 6, 2021 at 3:06 pm #

      Is blogging future bright because many bloggers don’t even make a penny and many bloggers makes millions so, what should I do is it good career options?

    4. Rohit Bhadola cl-12c no-29 March 6, 2021 at 3:06 pm #

      Sir do you have any digital marketing course

    5. Vinod Trivedi March 6, 2021 at 3:07 pm #

      So, many blogs sold in millions so, how to sell blogs into millions?

      Is sub niche or micro niche blog is good to start?

    6. Vinod Trivedi March 6, 2021 at 3:07 pm #

      I don’t have much money so, I can’t afford aherfs or semrush so, which are the tools are Available?

      • Ajit Verma March 6, 2021 at 7:57 pm #

        Ubersuggest
        KWFINDER

    7. Priyaansh is Here March 6, 2021 at 3:08 pm #

      Hey Neil I wanna ask to you that is it possible to rank on very competitive topic with help of keyword only

      • John CJ March 6, 2021 at 4:35 pm #

        No but yes

    8. Priyaansh is Here March 6, 2021 at 3:08 pm #

      Are you having Indian origins?

    9. Anwesha Srivastava March 6, 2021 at 3:18 pm #

      Neil Patel is amazing? Yes, he is!✨✨

    10. 29 Palms Publishing March 6, 2021 at 3:34 pm #

      Thanks Neil. Always very informative.

    11. Capela March 6, 2021 at 4:22 pm #

      Hey Neil, if your business is ranking mainly on the first page and you wanted to constantly stay up top not by just updating content and staying with the new but would it make sense to create another company in the same industry industry create all the same pages for the new company to rank to the first page as well.

    12. Kunal Kumbhar March 6, 2021 at 5:47 pm #

      Is the backlinks is compulsory for new website articles to rank 1 st in Google

    13. Kunal Kumbhar March 6, 2021 at 5:48 pm #

      If my competitor having high quality backlinks but I don’t have any backlinks then how to beat them

    14. Kunal Kumbhar March 6, 2021 at 5:49 pm #

      How Google finds the quality of content/article
      Means which rules he follows to decide which article is best

    15. Kunal Kumbhar March 6, 2021 at 5:55 pm #

      Which plugins you recommend for increasing page speed

    16. Kunal Kumbhar March 6, 2021 at 5:55 pm #

      Which plugin you recommend for seo

    17. Kunal Kumbhar March 6, 2021 at 6:00 pm #

      How Google rank to the new post of New website
      Means what rules he follow to rank new post of New website

    18. Kunal Kumbhar March 6, 2021 at 6:01 pm #

      Thanks for clearing my all doubts

    19. Christina March 6, 2021 at 6:47 pm #

      Just tried this, found that a couple of my pages are FINALLY in the top 50… not ranking yet, but it’s a good start!

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