How can you encourage customers to make their second, third, and fourth purchase with you? How can you entice them to keep coming back and buying from you, changing them from a once off customer to a regular? Future-use coupons are one great strategy to employ to incentivize customers to make that next buy. So […]
How to run TikTok ads in 2022. This is a TikTok advertising tutorial for businesses. TikTok has now over one billion monthly active users as of January, 2022. 160 million videos are watched in an internet minute on the platform and it's the most popular mobile app downloaded in 2020 and 2021. If you want […]
There is nothing more frustrating than going to run a Facebook ad and seeing it disapproved or banned completely. Even worse is when Facebook deactivates your ads account as a whole. People experience this with their business and personal accounts all the time. It can be devastating, especially if you can’t get back online. Still, […]
The four best digital marketing careers to pursue in 2022 and beyond. 20 years ago, I launched myself into a career path that no one even knew existed. I was still in college, but landed my first client completely unintentionally at first. Little did I know how far that first step would take me. RESOURCES […]
It’s time to check out the competition!! In school it may have been called cheating, but in the business world it’s just good old-fashioned market research! Find out where your competitors are advertising, spy on their sales funnels, and see how you can replicate any of their good ideas that appear to be working well. […]
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Search engines remain one of the most common tools users are utilizing to find things online, Google of course being the most prominent among them. Search engine optimization is therefore key and making your site visible and getting your content on more eyes. You need traffic to build an audience, and an audience to build […]
