My Ultimate (Quick) Traffic Hack

I bet you heard of a thousand different SEO experts and marketing experts tell you about their favorite quick traffic hack. But you want to know which one I rely on all the time that's super quick, super simple and actually makes a difference?

00:00 Intro
00:40 My Ultimate and Quick Traffic Hack
01:09 SEO Plugins
01:18 How to do This Hack
02:20 The Results


All in One SEO Plugin:
Yoast SEO Plugin:

There's a bigger version of it and one that requires more effort that you've probably heard from before. But this one, this one's quick, easy, and a nice way to give your click-through rate a nice little boost. Well, that's because Google likes seeing content that's relevant, up to date and brand new. See, a blog post from 10 years ago just won't do as good today. So my quick hack, it's not updating your content. Yes, you should do that. That takes a bit more time but it's adding the year to your title tag. Literally, just add the year at the end of your title tag.

Now, you can't do this for all pages but you can do this for a lot of your informational pages. For example, the Beginner's Guide to SEO 2022 version or the Ultimate Guide to SEO in 2022. And there's a lot of SEO plugins that help you adapt your title tags like the all in one SEO plugin or the Yoast SEO plugin. All you have to do is go into that page that you want to edit and put the year into that title tag, preview it and then you can see how it looks in the SERPs. Eventually Google will update it and you'll start getting more SEO traffic.

When it's content related to education, such as like how to do something, how to learn SEO, how to learn marketing, how to learn how to ride a bike, how to learn anything that's advanced, people typically want to see it updated. If it's something like how to tie a tie, no one cares for the 22 version or the 2023 version or the 2024 version. Same with how to ride a bike. I know I mentioned it, but with how to ride a bike if it's an electric bike or it's a bike that does tricks, sure, people may want the year but if it's anything that is unique and fresh like we just passed year 2022, we're now in 2023, people want to see the latest year's version. Updating the title tag to the year that you're currently in will help you do better. And what we found, it gets us roughly five to 6% more traffic when we update our title tag with the latest year added to the end. That's simple. It doesn't take much work. And yes, that's not much traffic, but it works.

It takes a little bit of time for Google to index it and your rankings to slowly crime and you got to make sure when you update this in your post there's not older stuff that says 2022 when we're in 2023. So you need to update the title and just double check to make sure the post doesn't have old stuff from previous years, because you don't want to trick people and deceive them either, but just doing this one change shouldn't take you more than five minutes. It's a quick way to just get a little bit more traffic. It's one of my favorite hacks. We do this every single year at the beginning of each year or at the end of the previous year.

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28 Responses to My Ultimate (Quick) Traffic Hack

  1. Zuhaib Khan February 25, 2023 at 3:31 pm #

    Sir you are great ☺️

  2. Bin Khaleel Kitchen & Bath Suite February 25, 2023 at 3:31 pm #

    nice hack

    • Neil Patel February 25, 2023 at 9:15 pm #

      Thank you!

  3. Creative Thinking February 25, 2023 at 3:32 pm #

    Hi. I have a question.. I have a blog website. Now I want to shut down this website and I want to create a new blog website. But the question is, can I use this blog content to new website.I actually means to say that, at present I have a blog. I want to create a new blog and I want use my present website contents to the new blog and turn off the present website. Can I use the old website content? plz answer

    • Aamir Lone February 25, 2023 at 3:42 pm #

      Yes, you can do that. You need to set up a 301 redirect from your old blog/website to a new blog/website.

    • Creative Thinking February 25, 2023 at 3:57 pm #

      @Aamir Lone But will it come under copyright?

    • Neil Patel February 25, 2023 at 9:26 pm #

      If it’s still relevant on the new blog, yes you can use the same content.

  4. AliiMalii February 25, 2023 at 3:51 pm #

    This does not work.

    • Neil Patel February 25, 2023 at 9:25 pm #

      It does!

    • AliiMalii February 25, 2023 at 9:42 pm #

      @Neil Patel I have heard from other sources that Google only updates depending on how big the changes to the page is. Could you explain how this works please? Willing to expand my knowledge!

  5. ThatOrangeGuyJ February 25, 2023 at 4:06 pm #

    Got any car traffic tips?

    • Neil Patel February 25, 2023 at 9:14 pm #

      That’s not my specialty 😉

  6. Vlad February 25, 2023 at 4:21 pm #

    Wouldn’t it look a little suspicious if you added “2023” to every blog article? Suspicious to both the visitor and Google…

    • Babar Ali February 25, 2023 at 5:09 pm #

      Who said adding on every page?

    • Dipti Tiwari February 25, 2023 at 6:38 pm #

      Add it on listicles

    • Yunus Emevi February 25, 2023 at 7:02 pm #

      Add it to content that varies from year to year

    • Neil Patel February 25, 2023 at 9:25 pm #

      No! You need to make sure the content in updated/relevant as well 🙂

  7. Rodolfo Papp February 25, 2023 at 4:33 pm #

    thanks for the information, please, does this technique work for the titles of videos on youtube? grateful

    • Neil Patel February 25, 2023 at 9:24 pm #

      Yes it does!

  8. Freelancer Mamun February 25, 2023 at 5:37 pm #

    Wow so very nice lecture thank patel

    • Neil Patel February 25, 2023 at 9:13 pm #

      Most welcome

  9. FARHAN ISHRAK Fahim February 25, 2023 at 6:14 pm #

    Am I not cheating users implementing this trick? I am just changing the year but the information are from 2022 or I used blogs of 2018 to write my blog but named the title with the current year, does not it mean that I am making people fool that my blog contains latest information?

    • Dipti Tiwari February 25, 2023 at 6:39 pm #

      I have been doing this since 2017-18 and I always make sure to update latest information while updating the year

    • FARHAN ISHRAK Fahim February 25, 2023 at 6:52 pm #

      @Dipti Tiwari I am not saying that it does not work. I am asking from ethical perspective. Sometimes, we do not get latest information. That time we have to write blog with old information. Moreover, if you are updating information as well, then it is completely ethical. But, if you do not have anything to update or if you do not update information and just change the title, then it raises the ethical question.

    • Sam Mah February 25, 2023 at 8:31 pm #

      @FARHAN ISHRAK Fahimif 2023 is not enough, you can rewrite your intro and add a few more internal links in the body text. I believe there’s room for improvement in your article, Right?

    • Neil Patel February 25, 2023 at 9:24 pm #

      Not at all because you’re updating the content. Also, the content can still be relevant in the new year 🙂

  10. 배당줍쇼 - 미국 고배당주 투자 February 25, 2023 at 7:58 pm #

    Does it work with youtube videos as well ?

    • Neil Patel February 25, 2023 at 9:23 pm #

      Absolutely! I do it.

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