Shortest kid in the class, I learned exactly why communities thrive, and how anyone can create a space for people to come together and feel like they belong. Today, especially, building communities is so key. It's the future of business in my opinion – niche communities with a founder or leader that supports them, and […]
This is a clip from my talk at the Traffic and Conversion Summit 2021 in San Diego. My presentation was titled: How to Convert Your Casual Audience into Superfans. The future of business is about building community, and within it, Superfans. And these Superfans become the best marketing team that you could ever ask for, […]
