One of the best things you can do to get people to take action, especially online, is to offer a free plus shipping & handling offer. These offers have an obvious HUGE value because nothing beats free, and by having them pay a small S&H fee, they still see the value in the free product, […]
My seven favorite social media tools that are free. Do you know what the second, third, fourth and fifth most popular website have in common in this world? Let me give you a hint. It's YouTube, Facebook, Twitter, and Instagram. What they all have in common is they're all social websites. Social media is popular. […]
It’s time to check out the competition!! In school it may have been called cheating, but in the business world it’s just good old-fashioned market research! Find out where your competitors are advertising, spy on their sales funnels, and see how you can replicate any of their good ideas that appear to be working well. […]
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I have come to a point in my life where I want to start focusing on the things that I am doing that are good and I want to make them great. The Marketing Secrets Podcast is a perfect example. I was nervous to admit that it has become a chore but as you will […]
A sense of urgency can be a great motivator, both in encouraging a sale and in life. To use urgency in business, look at offering limited time deals, especially ones that don’t last more than a few days tops. And if you have an e-mail list, mail them a lot more on the final day […]
Do you want to know why it takes so long for people to see results from their SEO? Well, there are two main reasons. The first is, it just takes time for things to kick in and algorithms to adjust. You can't really control that, that's just Google, right? You can't really speed that up, […]
In many cases it can be a wise idea to offer multiple similar packages when selling something. However, instead of offering drastically different offerings, which might make your prospects hesitate more due to not being sure which option to get, you can offer similar options where the “value buy” seems like an amazing deal. For […]
Hey there, welcome to this special keynote conversation at NP Digital's Virtual Summit 2022. You know, according to a Forrester Survey earlier this year, brands are funneling more dollars into performance channels in pursuit of maximum return in advertising spend. In fact, more than 60% of B2C marketing decision makers plan to increase their paid […]
There is no doubt about the fact that unique and attractive content is an essential part of your website and social media profiles. Excellent content, along with a well-thought out social media marketing strategy, will help your website stand out in the crowd and attract more users to your brand. Initially, it may seem a […]
