Seven underrated marketing lessons. I've been doing marketing for over 20 years and I've learned a lot of lessons in that time. Some of the lessons are obvious and others are not so much. What's funny is the lessons that most people don't think are important, in other words, the underrated ones, are usually the […]
Why I speak at conferences for free now, when I used to charge over $50,000. I used to charge $50,000 for an hour speech within the United States, literally only a one-hour speech. Plus I'd make them pay for travel, like flights and hotels. Internationally I charge $100,000 for an hour speech. RESOURCES & LINKS: […]
If you want to be a big company, you have to build a big global brand. But how do you do that without spending hundreds of millions of dollars like some of these companies? Today I'm going to break down seven shortcuts to becoming a global brand. And best of all, you won't have to […]
Today is another day of SEO Unlocked. Today we're going to be covering branding and methodologies. So what is a brand? Well according to Elon Musk, a brand is just a perception and perception will match reality over time. Sometimes it'll be ahead, other times it'll be behind but brand is simply a collective perception […]
This is our last week of SEO Unlocked. And today we're going to be covering brand and experience. RESOURCES & LINKS: ____________________________________________ Download the assets mentioned in this video: SEO Unlocked Course Playlist: Ubersuggest: Survey Monkey: ____________________________________________ Now with that, let's dive right into step number one, understanding your market. Look, how do you know […]
If you want to thrive in SEO, you need to build a brand. Companies and websites that have invested in building a brand are becoming more and more prominent when it comes to ranking higher up on search results. But even people who didn't have a search presence, like Kylie Jenner, have built websites with […]
A Detailed, Newbie’s Guide to Building Your Brand in 2020 | Do you know what the best moat in business is? See these days, anyone can cop your features, your product, your services, your marketing but there's one thing that is really hard to copy, and that's your brand. Today, I'm going to break down […]
