Look, I've been in digital marketing for a really long time, over 20 years and I've seen so many trends come and even go, but do you know what's been a constant the entire time I've been in the game? 00:00 Intro 00:39 Leverage UGC Content 01:13 Offer a Seamless Online Experience 01:54 Invest in […]
Tag Archives | brand development
How to Build a Global Brand (7 Shortcuts I’m Using to Build My Brand Internationally)
If you want to be a big company, you have to build a big global brand. But how do you do that without spending hundreds of millions of dollars like some of these companies? Today I'm going to break down seven shortcuts to becoming a global brand. And best of all, you won't have to […]
How To Create A Compelling Brand – Module 7 – Part 2 – SEO Unlocked
Today is another day of SEO Unlocked. Today we're going to be covering branding and methodologies. So what is a brand? Well according to Elon Musk, a brand is just a perception and perception will match reality over time. Sometimes it'll be ahead, other times it'll be behind but brand is simply a collective perception […]
A Deep Dive Into Branding, Data & Experience – Module 7 – Part 1 – SEO Unlocked
This is our last week of SEO Unlocked. And today we're going to be covering brand and experience. RESOURCES & LINKS: ____________________________________________ Download the assets mentioned in this video: SEO Unlocked Course Playlist: Ubersuggest: Survey Monkey: ____________________________________________ Now with that, let's dive right into step number one, understanding your market. Look, how do you know […]
Using Your Own Brand As Your SEO Secret Weapon
If you want to thrive in SEO, you need to build a brand. Companies and websites that have invested in building a brand are becoming more and more prominent when it comes to ranking higher up on search results. But even people who didn't have a search presence, like Kylie Jenner, have built websites with […]
A Detailed, Newbie’s Guide to Building Your Brand in 2020
A Detailed, Newbie’s Guide to Building Your Brand in 2020 | Do you know what the best moat in business is? See these days, anyone can cop your features, your product, your services, your marketing but there's one thing that is really hard to copy, and that's your brand. Today, I'm going to break down […]