Ready to boost your online presence? From optimizing your website for search engines to leveraging social media and creating engaging content, Neil & Kate Kordsmeir cover all the essential strategies for attracting and retaining visitors. RESOURCES & LINKS: ____________________________________________ Ubersuggest: AnswerThePublic: SEO Analyzer: Principles: Life & Work by Ray Dalio: Kate Kordsmeier: ____________________________________________ The reason […]
Tag Archives | inbound marketing
The Secret to Getting a 30% Email Open Rate
The secret to getting a 30% email open rate. On average, for every dollar you spend on email marketing you can earn $36 according to Constant Contact. And if you are a top performer, for every dollar you spend, you can earn $70. But here's the thing, if no one opens up your emails, you'll […]
Here’s What Google Classifies as Helpful Content
By now you know about Google's helpful content update. It's all about how Google wants you to create content for humans and not search engines which makes sense because no one wants to read content there's just stuff with keywords and doesn't make sense. Today, I wanted to break down seven ways to make your […]
How Google Uses NLP and How You Can Too With Your SEO
Have you noticed that when you search on Google, in most cases, they know what you're looking for? It's because they're using NLP. NLP stands for Natural Linguistic Processing. This helps Google understand that when you search for terms like Apple, are you actually looking for the food or the computer company that sells phones. […]
7 Tips For Selecting a Performance Marketing Agency
Seven tips for selecting a performance marketing agency. I've been in the marketing world for over 20 years now, specifically performance marketing, also known as digital marketing. I know they're a little bit different but still performance marketing, digital marketing, a lot of overlapping there. And one way to get your marketing done is to […]
5 Quick Ways to Improve Your SEO Rankings
SEO is all about the long game, slow and steady wins the race. At our agency, NP Digital, clients stick around with us for years, in our enterprise division, we're keeping clients for five plus year, that's a long time. Eventually, we'll probably start keeping enterprise clients for over seven years, but keep in mind, […]
The Dirty Little Secret About Social Media Marketing
The dirty little secret about social media marketing. I've been doing social media marketing for a long time, so long that I used to do marketing when there was MySpace. Do you remember that company? It was around before Facebook. And I also have a ad agency, NP Digital, where we employ over 700 marketers […]
A Better Way to Advertise on YouTube
YouTube is the second most popular site on the web according to Similarweb. It is also the second most popular search engine in the world after Google. And many companies advertise on YouTube because it drives sales. But the problem is that it is expensive, it is difficult to make a profitable ad. But, why? […]
Free Resources to Learn Instagram Marketing
Free resources to learn Instagram marketing. According to stats, there are over 1 billion users on Instagram. Wouldn't you love to learn how to market to them? Well, today, I'm going to break down seven free resources to teach you marketing on Instagram. RESOURCES & LINKS: ____________________________________________ HubSpot: Simplilearn: Later: Coursera: Class Central's: The Meta […]
The Easiest Way to Get Clients For Your Ad Agency
The easiest way to get clients for your ad agency. It's funny, everyone thinks it's easy for me to close business. Even with a brand, it's never easy. You always have to work hard to close deals. And when I started off, it was even harder, because I didn't have a brand or the experience. […]