In the last 24 months, I have acquired more businesses than I have built in the last 24 years. This is all thanks to a simple concept called "a Rembrandt in the attic",
In this episode of Marking Secrets, I explain what A Rembrandt in the attic is and why it is the number 1 secret to look for before buying any business.
Even if you do not want to buy a business, this episode will teach you how to see the hypothetical Rembrandt in your attic, so you can maximize the potential of your business.
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Chapters:
00:00 – Intro
00:20 – Episode Overview
01:33 – Ad Break
02:07 – What is a Rembrandt in the attic
03:37 – Shark Tank
05:36 – Why we're buying companies
6:36 – Magnetic Marketing
8:37 – Lady Boss
9:38 – Doodly
10:40 – Public Domain
13:05 – The $5 Million Dollar Pokemon Card
14:21 – How can you use this
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What would you do if I gave you the keys to ClickFunnels right now?
@russellbrunson thanks this is excellent… to be honest, I’m in 2ccx and my big goal is kinda that *you* will acquire my company after I create the value, combining my foundation with everything you’re teaching me. It’s a fit and you’ve already got a well oiled machine.
I would work hard to kill off Shopify’s market share by making a better interface to sell and fulfill physical products.
can you do a more detailed video on how to propose to buy a business with interest free financing like you talked about
Are you a member of the church? Those old Books of Mormon are super cool!
Thank you for sharing all this gold! I appreciate you!
I would advertise that cf helps you start a business and advertise where tafes etc are advertising.
Great episode!
You’re simply amazing
this is a super great episode, insane value I got from it
Such amazing content man! Thanks Russell!
Love
These thanks Russel
Another great video Russell
I love this episode. You have got me thinking about what type of business I can buy that would have a Rembrandt in the attic!
great stuff Russell. All seems a bit theoretical in terms of acquiring businesses. can you make more videos talking about how to find those businesses? also, how to develop your creativity?
can you do a more detailed video on how to propose to buy a business with interest free financing like you talked about
Gold nuggets throughout this episode… thank you Russell! So appreciated!
How can I get the secrets books all at the same time?
Fantastic episode 🙂
Got me thinkin’ Russell… it’s the value of putting the right numbers together buying that Rembrandt business. Cheers✌️
Excellent episode!
I just got the opportunity to see this for myself with my friend’s business, we are going to work together, and I’m going to help him build his marketing up into an agency. Funnels galore!!!
*Just phenomenal Russell! Some might say you’re letting the cat out of the bag but most won’t recognize the cat when they see it. Many people who hear this will not understand that this info is a “Rembrandt in the attic” in and of itself and pass it by. The smart ones will double down and take action on it. Keep the gems coming!*