Content Marketing VS SEO // Which One Drives More Traffic?

If you had to pick SEO or content marketing, and you could only pick one, which one would you choose? Today I'm going to break down content marketing versus SEO. Which one drives more traffic?



00:00 – Introduction
00:23 – The old SEO Vs Content Marketing debate
01:16 – The Beginner's Guide To Content Marketing
01:25 – Doing Content Marketing On Different Platforms
02:03 – Targeting The Right Keyword and Offering Amazing Content
02:31 – Writing Great Headlines And Meta Descriptions For Your Content.
02:54 – Optimizing Your Content For Readability
03:09 – Structure Data
03:43 – Internal Linking
03:58 – User Experience Improvements
04:22 – Importance Of Optimizing And Having a Good Content on Your Bottom Line.

What do you think? Is it SEO? Is it content marketing? Well, you're about to find out. A lot of people actually say, "This is a false debate since SEO and content marketing should work together." And that's definitely true when it comes to generating traffic on your own website.

If SEO's about optimizing pages on your website, ultimately you'll be optimizing the pages that at least have some content, whether it's your title, maybe a description, it doesn't have to be a blog post. So there is truth to it in which it's really hard to do SEO if you don't have content. And a lot of people who watch my channel already know SEO to some degree, but with content marketing, most people don't.

So we could say that content marketing has more potential to generate traffic than SEO if you think about it in more holistically. Beyond just visitors, you could be getting views to your YouTube videos, engagement, followers, even clicks on social media channels, people listening and subscribing to your podcast, viewers in your live event.

Now most of my audience is focused pretty heavily on generating traffic to their own websites. So let's dive in to how content marketing and SEO should work together.

The bottom line is your content won't perform well unless you do SEO as well. Sure, you make it a social boost from it in the short run but if you want long-lasting traffic, you need a focus on SEO and content marketing. And of course, content marketing can drive you traffic without SEO, like YouTube, podcasts, that are all examples of content marketing but if you combine both, you'll do even better.

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13 Responses to Content Marketing VS SEO // Which One Drives More Traffic?

  1. Utkarsh Soni February 5, 2022 at 3:13 pm #

    Awesome man, your content is always amazing

  2. satarupa majumder February 5, 2022 at 3:17 pm #

    please make a video on how we can work for app promotion, what are the things we need to keep in mind.

  3. Nigel Brown February 5, 2022 at 3:18 pm #

    Question: what is best way to use AI content writers to assist post creation?

  4. Mujahid Habib Said February 5, 2022 at 3:37 pm #

    Hello, Sir, I want to Use your Videos in my blog post Can You Allow me to Do this.

  5. Groovy Tirma February 5, 2022 at 4:35 pm #

    My answer, even before I go past the 0:34 second mark, is Content Marketing

  6. Mordern Lifestyle February 5, 2022 at 5:12 pm #

    I love both of these, I’m just starting out, how to prepare myself as representer of Content Marketer and SEO specialist?

  7. Aurobindo Ghosh February 5, 2022 at 5:30 pm #

    see, to hackers and people who know what digital marketing is all about know that all content in the web and in real world books are same so hackers, who get inputs from people like me who know what digital marketing is all about but stay away from it, twist seo for the advantage of whoever is paying them

  8. Micro Tasker February 5, 2022 at 5:58 pm #

    Your question is more or less a non-sequitur. You cannot do much SEO if you don’t have the content to optimize. I know there are surreptitious ways to fake authority to pump a site that has zero content, but those sites have no intrinsic value anyway.

  9. Courtney Stich February 5, 2022 at 7:35 pm #

    This isn’t an EXACT question about which one drives more traffic but related to creating content: what is your take on using AI services for content–such as Jarvis? I still write all of my content but curious on this for some of my clients:)

  10. Tampa Real Estate Expert February 5, 2022 at 7:43 pm #

    This is a great video. Thank you very much.

  11. Kiran bhai February 5, 2022 at 8:49 pm #

    Nice Information neil sir

  12. Marketing Harry February 5, 2022 at 9:36 pm #

    They should work together. Still content marketing is so important nowadays, you can’t go without it!

  13. Basic English knowledge February 5, 2022 at 10:15 pm #

    Content+SEO+web devrlopment to rreach top into search engine..

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