How to Navigate Digital Marketing

Even though I love SEO, and social media marketing, and content marketing, you can't do one or the other or one is better than the other. You now have to take a omni-channel approach to do well. Without that you won't do well in the market

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There's no simple solution. You just really got to do each and every single task. The way I look at it is you'll have goals in your business. Think about what your goals are over the year. Now, break them down into 12 months. So what do you need to do each month to hit those goals? Now, break that down into each week, then break it down to each day, and then break down the tasks into things that could be get done in an hour. And have a daily checklist.

So if you accomplish them, you're much more likely to hit your annual goal. And that's how you just continually grow, in which you keep creating those checklists each day. And you make sure you don't go to sleep until it's all done. And if the tasks is too big to finish in one day, then you need to break it down to being smaller and smaller.

And what I learned is you're going to go through ups and downs as an entrepreneur. Not everything is the way you want, and that's okay. Just stay focused. And over time, you'll do well. There's not much you can end up doing in the short run to solve your problems or avoid some of these things.

You should be on both channels, but I would pick YouTube. YouTube will do better than all of them. Because with YouTube you can get the search traffic. And it drives a lot of traffic and it can give you consistent traffic over time. So you will get that from YouTube links.

The beautiful part is if you've already created a YouTube video, you can take the same video and upload it to Facebook, and LinkedIn, and then just include SRT files. because not everyone has their speakers turned on.

See, there's over a billion blogs right now. So the numbers is going to get worse. That's one blog for every seven people, it's saturated. Video marketing right now isn't saturated yet. So whoever adopts early is going to win.

Five crucial content marketing trends:

One, podcasting and video is picking up. They're easier to optimize for. So do podcasts SEO, do YouTube SEO. That would be my first tip.

Second, is even all these forms of marketing: video, audio, text-based, it's eventually going to get saturated as well. So start creating freemium products or services, like tools.

The third tip is voice search. 50% Of the people will be using voice search by 2020 according to Comscore. So optimize for voice search.

The fourth tip I would have for you is ads are going to continually go up in expenses. During the last recession, Google still generated more revenue. So assume that that's going to happen all over again. So you need to optimize for conversions. Things like AB testing, split tests, all those kinds of things will help.

The fifth tip I have for you is build a brand. Brands convert better than non-brands. Really, truly, genuinely try to help people.

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    31 Responses to How to Navigate Digital Marketing

    1. TheWorkEthic June 24, 2021 at 2:03 pm #

      Nice

      • Neil Patel June 24, 2021 at 3:17 pm #

        Thank you!

    2. Muna Mohamed June 24, 2021 at 2:15 pm #

      If I used for traffic istagramm,Twiter,facebooke ,Pinterest Linkdln how can look like my traffic website

      • Neil Patel June 24, 2021 at 3:18 pm #

        Hello friend,

        I’m confused as to what you’re asking. Can you elaborate?

      • Muna Mohamed June 24, 2021 at 3:24 pm #

        @Neil Patel I am saying if I use istagram ,twiter facebook pinterst and Lindkd for a traffic website do they help me

    3. MANAV PAHWA June 24, 2021 at 2:17 pm #

      Hey Neil
      Some of my post were indexed yesterday and today they are no indexed.
      What should I do. Is their any technical issue and ho to solve it?
      Please Help

      • Neil Patel June 24, 2021 at 3:21 pm #

        I would give it some time. If they’re still deindexed after a little while then I would look into your website code to make sure there’s nothing that would’ve caused it to be deindexed.

    4. Vinod Trivedi June 24, 2021 at 2:47 pm #

      Sir, do you think that blogging can help to raise funds for startup and connect with experts.

      • Neil Patel June 24, 2021 at 3:22 pm #

        It definitely can 🙂

    5. Vinod Trivedi June 24, 2021 at 2:48 pm #

      Sir, is blogging have really a future? And what is the earning potential?

      • Neil Patel June 24, 2021 at 3:23 pm #

        It’s showing no signs of slowing down currently

    6. saksham dwivedi June 24, 2021 at 3:26 pm #

      Sir , What are the best platforms from where we can build our brand from scratch {organically}. Which Platform Give best impression , clicks and etc

      • Neil Patel June 24, 2021 at 7:21 pm #

        I prefer SEO for building your brand 🙂 However, social media is great for branding as well.

    7. Himanshu Bhoi June 24, 2021 at 3:53 pm #

      Hey neil big fan……is consultancy a good way to monetize a blog in initial stage or should i first focused only with traffic & then monetize

      • Neil Patel June 24, 2021 at 7:21 pm #

        They’re both great options, friend 🙂

    8. Shahbaz Ansari June 24, 2021 at 4:26 pm #

      How can get good salery after completing digital marketing courses ???

      • Neil Patel June 24, 2021 at 7:24 pm #

        You’ll likely need to apply for entry level jobs and then work your way up 🙂 Or you can try and do freelancing.

    9. Sahil Bagvan June 24, 2021 at 4:34 pm #

      Tell me Neil sir,
      Top 5 digital marketing tools must I should use ?

    10. Motivation June 24, 2021 at 5:05 pm #

      Neil right now i dont have a digital product to sell, give me suggestions, should i promote affiliate marketing or adsense on my website for the best results. Btw my niche is email marketing.

      • Neil Patel June 24, 2021 at 7:29 pm #

        Both can drive great results! If I were you I’d test with both 🙂

    11. Ritesh Jain June 24, 2021 at 6:08 pm #

      Neil one video on click funnels or affiliate marketing ?

      • Neil Patel June 24, 2021 at 7:30 pm #

        Thanks for the suggestion! I have videos on both of those just look them up 🙂

    12. Keval Nagar June 24, 2021 at 6:40 pm #

      Learnt a lot from you Neil thanks man for sharing your experience

      • Neil Patel June 24, 2021 at 7:31 pm #

        My pleasure!

    13. Вова Амиян June 24, 2021 at 7:26 pm #

      Hello, Neil!
      I use Ubersuggest. Today I’ve seen a new function “backlink opportunity”. Can you explain me how can it help us in SEO?
      Thank you for your great kontent and smile ☺

    14. Kleanification June 24, 2021 at 8:08 pm #

      Neil is so humble and these are the best type of mentor and teacher. Thanks you for all the advice

    15. Kleanification June 24, 2021 at 8:15 pm #

      You spoke it well I love it

    16. Kleanification June 24, 2021 at 8:18 pm #

      The Music makes it hard to hear towards the end

    17. Marketing Harry June 24, 2021 at 8:46 pm #

      Great interview. Omni-channel approach is the best. 17 years of experience is huge, appreciate the knowledge that you share almost daily.

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