Today I'm going over the last lesson in Instagram Unlocked, where I teach you how to go from zero to a hundred thousand followers. And today we're going to be breaking down case studies and what you can learn from some of these successful people on Instagram. So you not only can get more followers, but you can generate more revenue, sales, and leads from Instagram as well.
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You want to monetize your Instagram community, there's no point in building up all the followers and not doing anything with it. So, you want to switch to business profile, use Instagram insights, linking products to your Facebook, and tagging on Instagram.
You want to have product endorsements, teasers that'll gently urge people to buy, and of course, this is my favorite thing, you want to partner with influencers for a wider reach, like going live together. And when you go live together and you both promote it through your stories and posting, you both will get more followers. And of course there's analytics. So you need to be analyzing and measuring your results.
Look, here are the metrics you should be keeping in mind when it comes to Instagram. What's your follower growth rate? You can also use a Social Blade for this. What's your engagements per post? Your comments per post? Your website traffic? Your link clicks, your Instagram story engagement? All this is super-important.
So how does Instagram fit into your omni channel strategy? If you leverage it, and you take a lot of the content that you share on Twitter, YouTube, LinkedIn, Pinterest, and repurpose it, you can get extra traffic. What works on each platform usually works on the other, not always, but usually.
So I want you to focus on sharing your content. Look, repurpose the stuff that already works in some of these other places, and put it all over the web, because you're going to get more views from it, more branding, and that's going to help grow your brand.
And to do that, you need to determine what's your main goal, what's your main objective? If you don't define your goals on Instagram, you're not going to do better on there, because you'll find that you'll get followers, but nothing happens with these followers, so you're just wasting time.
Also want you to analyze the competition's content, see what they're doing, what's working, gather some inspiration from that. Keep growing by posting consistently, I know I've mentioned this throughout this whole two-week course, but it's because it works, posting multiple times a day is great. At least post once every 48 hours, but you do want to ideally posts more often than that.
So what does it take to be a great Instagram influencer? Well, first off, you need to love what you do. If you don't have passion, people see it in your photos, your videos, you know, your stories. So love what you do, if you don't love what you do, go do something else.
Life is too short. And in summary, if you want to get the most out of this course, review this program multiple times over the next few months, use the modules as a roadmap, and make sure you download that Taskmaster Worksheet. Work with the lessons, there's a lot of worksheets, if you put the time and energy into it, you'll do well.
And you've already invested in yourself, I'm proud of you for taking that time, now invest in this course as well. You can get all the lessons, modules, recaps, worksheets, cheat sheets, through going to neilpatel.com/training, click on Instagram Unlocked, you'll find it all there.
I'm very happy for you that you completed this course, now it's time for you to apply everything so you can get to over a hundred thousand followers.
I just wanted to thank you for putting the time into learning, how to do Instagram marketing, get more popular on Instagram.
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